It’s crazy how timing works. On the heels of our #Q4LiveTampa conference where we spent a few days learning, debating, and planning how to bring solutions to the failing healthcare system, comes the announcement that Jeff Bezos (Amazon), Warren Buffett (Berkshire Hathaway), and Jamie Dimon (JPMChase) have teamed together to do just the same.
Every year we choose a theme that will be a focal point for everything we do throughout the year. In past years, we’ve had Simplify as a theme, where we looked to make everything we did and created as simple as possible. Another year our theme was Relevance, where we intently questioned what relevance looked like and how we could ensure our own relevance as well as that of our member agencies.
Our theme for 2018 is (drumroll please) … A New Normal.
At Q4intelligence, we have always been committed to the transformation of the industry. As our business model has evolved and we have become increasingly connected to business owners and HR directly, we have also evolved our commitment to not just focus on the industry, but to incorporate employers into that commitment as well.
At Q4i, we exist to help HR and benefits advisors drive greater results, together.
I know many salespeople are afraid of challenging the thinking of their prospects and clients. They are afraid of telling them what they need to hear, but don't really want to hear. They are afraid of having uncomfortable conversations.
Why are salespeople so afraid of challenging their prospect’s and client’s thinking?
Simple. They lack sales confidence.
You may not know it by its name, “Jacked Up," but you have probably seen the State Farm commercial. It’s the one where one guy is having a horrible day (finding his car stripped in the parking lot), while a young lady has the day of her life (finding her new car in the driveway). It’s a very clever look at how the same words can have entirely different meanings.
There are a lot of employers out there having really bad, “my car has been stripped” kind of days as they meet with their traditional benefits broker to receive the inevitable bad news.
It’s exciting times in the industry. For the first time in I don’t even know how long, there are some truly exciting ideas and strategies being utilized by benefit brokers/advisors on behalf of their clients.
The collective “we” have decided enough is enough. We are ripping back the curtain to expose many of the factors that have led to a healthcare system that is beyond broken. But, as we are also seeing, it’s also not beyond being fixed.
I hear predictions all the time about how the insurance industry is going to die because “millennials aren’t interested in insurance.” After all, this generation is unlike any other than came before it, right?
We all know the first rule of investing in our retirement future: pay ourselves first. It's sound advice. Put aside some money every pay period into saving and investments to ensure a financially successful future.