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AGENCY BLOG

Crushing Mediocrity

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Transforming the advisor + employer relationship

Kevin Trokey

Recent Posts

by Kevin Trokey on October 14, 2019

Suck It Up! For Their Benefit, If Not Yours

People, STOP holding out on potential buyers! 

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by Kevin Trokey on September 30, 2019

Don’t Be the Village Idiot

Help me out here. I have a “friend” who needs a little advice. You see, he lives in this very peculiar village filled with practical jokers.  

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by Kevin Trokey on September 16, 2019

Why Agencies Fail When Hiring Insurance Producers

Being a business owner is not for the faint of heart. The number of critical decisions to be made every day is exhausting.

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by Kevin Trokey on September 03, 2019

Where Have All the Volunteers Gone?

Three years into my insurance career, I somehow talked my way into the manager role for the employee benefits practice at a multi-line agency. As...

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by Kevin Trokey on August 05, 2019

The Transparent Benefits Advisor

Every time I turn around these days, one word keeps popping up – transparency. Normally, I get tired of these buzzwords-of-the-day really quick; I...

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by Kevin Trokey on July 22, 2019

MLR vs Market Share - What Drives Carrier Profit?

I have written before about all of the anger taking place in the industry. More specifically, I have written about angry brokers out there ranting...

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by Kevin Trokey on July 15, 2019

Too Many Employee Benefit Agencies Aren’t Built to Last

We are thrilled to be partnering with the Self-Insurance Institute of America (SIIA) and offering a new monthly feature in their magazine, The...

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by Kevin Trokey on July 08, 2019

We SUCK at Communication!!

As an insurance agency, the difference between success and failure almost always comes down to whoever communicates most effectively. But, holy...

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by Kevin Trokey on June 24, 2019

It’s Time to SHIfT Your Growth Model

Every agency has two basic goals: keep the business they have and get the business they don’t. Because of those goals, most agencies tend to...

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by Kevin Trokey on June 03, 2019

Top 10 (Lame) Excuses for Not Marketing

Based on conversations we have every day, we know the concept and execution of a successful marketing strategy is one of the greatest challenges...

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