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EMPLOYER BLOG

Elevating Expectations

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Insuring your business + ensuring your results

by Q4intelligence on Oct 3, 2019 3:00:00 AM

If You Won’t, Why Would They? A Precautionary Note for Leadership

With marketing practices changing so dramatically over the past decade, it’s become increasingly clear that if your organization isn’t able to...

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by Q4intelligence on Sep 26, 2019 3:00:00 AM

Getting Online Reviews: How It’s Done

Online reviews – we all check them out, whether it’s for a restaurant, a new car purchase, or a medical professional. We know how valuable they...

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by Q4intelligence on Sep 19, 2019 3:00:00 AM

3 Reasons Why Your Company Needs Online Reviews

In thage of social media and free access to information, consumers have more power over their buying decisions than ever before. Not only do...

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by Q4intelligence on Feb 21, 2019 3:00:00 AM

Keeping Your Marketing Efforts on Track

Is your marketing based on a detailed, well-thought-out strategy and plan? Or are your efforts simply a compilation of random marketing activities...

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by Wendy Keneipp on Sep 18, 2018 3:00:00 AM

How Do You Define Your Marketing?

As you develop your marketing programs, are you looking at your competitors for inspiration, or are you focused on what your clients want?

If...

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by Kristi Birkeland on Aug 24, 2018 3:00:00 AM

Are You Showing Your Customers Who You Really Are?

Your company brand is a funny thing. Some people are convinced it’s all about the logo. Or the website. Or the marketing materials. But in...

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by Wendy Keneipp on Jul 20, 2018 3:00:00 AM

Is Your Company Wasting Time and Money on Marketing?

When it comes to marketing our businesses, sometimes we just dive right in. And while this may be slightly better doing nothing, it’s pretty...

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by Kristi Birkeland on Jun 12, 2018 3:00:00 AM

Your Marketing Message Isn’t Really About You

When it comes to making purchase decisions, today’s consumer has a multitude of businesses to choose from. And they are constantly being bombarded...

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