EMPLOYER BLOG

Elevating Expectations

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Insuring your business + ensuring your results

by Wendy Keneipp on Sep 18, 2018 3:00:00 AM

How Do You Define Your Marketing?

As you develop your marketing programs, are you looking at your competitors for inspiration, or are you focused on what your clients want?

If...

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by Kristi Birkeland on Aug 24, 2018 3:00:00 AM

Are You Showing Your Customers Who You Really Are?

Your company brand is a funny thing. Some people are convinced it’s all about the logo. Or the website. Or the marketing materials. But in...

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by Wendy Keneipp on Jul 20, 2018 3:00:00 AM

Is Your Company Wasting Time and Money on Marketing?

When it comes to marketing our businesses, sometimes we just dive right in. And while this may be slightly better doing nothing, it’s pretty...

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by Kristi Birkeland on Jun 12, 2018 3:00:00 AM

Your Marketing Message Isn’t Really About You

When it comes to making purchase decisions, today’s consumer has a multitude of businesses to choose from. And they are constantly being bombarded...

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