Embrace Insurance Agency Marketing
Wendy Keneipp
2022-08-01
Begin educating buyers through marketing activities well before the sales meeting ever ...
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Differentiated Value is the Result of Being Different
Kevin Trokey
2022-07-25
One of insurance and benefits agencies' great challenges is overcoming the perception and ...
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Right People - Right Place – Right Things – Right Time
Kevin Trokey
2022-07-18
The best agencies put their people in positions that allow them to make the most ...
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Prospecting and Marketing Go Hand in Hand
Wendy Keneipp
2022-07-11
This article was originally published here and has been edited to include needed and ...
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A Cohesive Team Will Outperform Any Individual
Wendy Keneipp
2022-07-05
Silos are common in insurance agencies because of the two distinct teams that make up the ...
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Soapbox Rant: Commissions and Evil Intent
Kevin Trokey
2022-06-27
WARNING: just a heads up on this week’s blog. It may be slightly more raw and less ...
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Successful Investments Require Both Your Checkbook and Calendar
Kevin Trokey
2022-06-20
Running a business is more complex and complicated than ever before. Business owners ...
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Agency and Industry Success - Young is the New Old
Kevin Trokey
2022-06-13
Which of the following best describes our industry? Young, energized, exciting, and ...
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Outsource and Collaborate Your Way to Greater Client Impact
Kevin Trokey
2022-06-06
In an industry that has historically operated with a "lone wolf" mentality, outsourcing ...
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Prospecting: Stop Interrupting and Start Helping
Kevin Trokey
2022-05-31
We led an in-person sales training program a few years back and had gotten to the end of ...
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