When you see this title, in terms of selling, what comes to mind? How does it make you feel?
I wouldn’t be surprised if it makes you feel a bit...
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When you see this title, in terms of selling, what comes to mind? How does it make you feel?
I wouldn’t be surprised if it makes you feel a bit...
In sales, confidence doesn’t come from the win; it is the win that results from confidence.
Selling is a transfer of confidence. Salespeople are...
Using a sales and marketing CRM in an agency is a strange love-hate relationship that is as much psychology as practical application.
Leadership...
Always be able to answer, "Wherever we want."
A leader's responsibility is to do what is necessary to make any goal (no matter how big, hairy, or...
One of the most cliché claims made in our industry is that of being a "trusted advisor." Sure, trust is essential. Clients need to trust in your...
Without a plan, every idea looks like a good idea.
Avoid falling into the trap of creating mindless marketing activity that chases the latest...
Every year at Q4intelligence, we choose a theme. We use the theme to keep us focused. It keeps us focused internally as a team and becomes a...
The first month of the year is winding down. If you have not done so already, it is time to be finalizing your success plan for 2021.
“Ideal clients.” A term that gets thrown around a lot but is not very often defined in a way that’s particularly helpful in identifying the right...
The most misunderstood business function in our industry is marketing.
In particular, agencies have been unaware or chosen to ignore just how...
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