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AGENCY BLOG

Crushing Mediocrity

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Transforming the advisor + employer relationship

by Wendy Keneipp on June 11, 2019

Is It Time for Your Insurance Agency to Make a Brand Evolution?

You logo is not your brand. But it is a visual representation of your company and a critically important one. The effort and care you put into...

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by Kevin Trokey on June 03, 2019

Top 10 (Lame) Excuses for Not Marketing

Based on conversations we have every day, we know the concept and execution of a successful marketing strategy is one of the greatest challenges...

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by Wendy Keneipp on May 28, 2019

Top Takeaways from Q4Live in Nashville

If you know us at all, you know we love our clients like friends and family and look forward to our opportunity to bring everyone together every...

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by Christian Brayboy on April 15, 2019

How to Use Events to Fill Your Sales Pipeline

Using events for prospecting can be incredibly successful when done right. I realize many have not experienced this success or are simply afraid...

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by Kevin Trokey on April 01, 2019

Forget Mike, Be Like Rumpelstiltskin

How cool would it be to spin straw into gold?! Surely, that would get you a spot in the finals of America’s Got Talent 

While turning straw into...

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by Wendy Keneipp on March 11, 2019

No, Your Clients Are Not Stupid. They Don’t Yet Understand.

Yelling at your prospective clients? Is that your sales technique? How’s it working out? Are employers jumping up and down at the chance to be one...

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by Kevin Trokey on March 04, 2019

Did Simon Sinek Get It Wrong?

Okay, to be fair, I don’t think for a moment that Simon has it wrong. In fact, I am as big a fan of his Why message as anyone. It’s just that in...

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by Kevin Trokey on February 11, 2019

Stop Selling and Start Helping Your Prospects to Buy

When was the last time you bought a new car? If it has been in the last few years, according to industry sources, the process probably went a...

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by Kevin Trokey on October 08, 2018

Hey Insurance Agencies, What’s in Your Blank?

On a recent LinkedIn update of mine, Kristi Winters left the comment “If you’re not ethical in your marketing and promotions, how can anyone...

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by Kevin Trokey on August 13, 2018

LinkedIn is No Place for Wallflowers

And, your business growth depends on you NOT being a wallflower. 

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