Read the blog Ideas to grow your benefits business

Explore topics in business strategy, sales, leadership, and team development.

Afraid of being schmarmy? That’s no excuse for not marketing.

Wendy Keneipp

2018-02-12

LinkedIn is an amazing tool if you choose to take advantage of it in a way that can ...

Christian Brayboy

2018-01-02

In the hustle and bustle of the Q4 crazy, planning your marketing strategy for the ...

Kevin Trokey

2017-08-21

We have had a huge marketing epiphany. Okay, epiphany may be a little strong, but we’ve ...

Wendy Keneipp

2017-08-14

Marketing in a New Era. This is the subject line of an email I received from a benefits ...

Wendy Keneipp

2017-07-10

People don’t buy what you sell. They buy you and your ideas. And when all you talk about ...

Wendy Keneipp

2017-06-12

Marketing has taken on a critical new role for insurance agencies, and understanding what ...

Wendy Keneipp

2017-05-08

I have the craziest conversations with people telling me that social media and marketing ...

Kevin Trokey

2017-03-27

Full Disclosure – Ours posts are 99.9% purely educational. However, this is one half of ...

Wendy Keneipp

2017-03-06

“Describe your brand for me. What is it that you want people thinking, feeling, saying ...

Kevin Trokey

2017-02-13

Brand isn’t only for the Coca~Colas, Nikes, and Apples of the world. Every business has a ...