10 Important Ideas to Transform Your Insurance Agency

Wendy Keneipp
2014-12-29
There are always ideas that rise to the top, and over the course of the year, here are ...
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Two Reasons Your Marketing Message is Killing You

Kevin Trokey
2014-12-22
Given the typical marketing efforts we see in the insurance industry, the list could be ...
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How to Define Your Purpose/Why

Wendy Keneipp
2014-11-10
We've talked a lot about having a defined Purpose/Why and why it's so important for your ...
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Getting Clear About Your Purpose and Why You Should Care

Wendy Keneipp
2014-11-03
In a previous article, I talked about how buyer expectations are completely changing the ...
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Meeting Minimum Expectations Doesn't Impress Your Prospects

Wendy Keneipp
2014-10-13
In looking at hundreds of insurance agency websites, I see so much of the same message, ...
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Use Networking Conferences to Build Your Business

Kevin Trokey
2014-09-16
I had the great opportunity to attend, and speak at, the recent Employee Benefit Adviser ...
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4 Ways to Grow Your Business Using LinkedIn

Q4intelligence
2014-09-15
By guest blogger Heidi Rasmussen of freshbenies. Have you heard of HonestSlogans.com? ...
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Your Lack of Interest in Marketing is Costing You Clients

Wendy Keneipp
2014-08-11
I try to approach most things with a can-do attitude. I feel with the right perspective ...
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Shifting Buyer Expectations Are Changing Agency Marketing and Selling

Wendy Keneipp
2014-05-26
Insurance agencies and brokerages have traditionally thought of marketing as purely used ...
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Are You Delivering A Complete Sales Message?

Kevin Trokey
2014-05-19
If you want the right clients to buy from you, you have to give them a reason why. I am a ...
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