Prospecting or Marketing: Which Fills the Pipeline Better?

Wendy Keneipp
2020-10-12
Filling a sales pipeline shouldn't be left to one person or one group in your agency. ...
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Pipelines Don't Fill Themselves - A Prospecting and Marketing Q&A

Wendy Keneipp
2020-09-21
I had the privilege of participating in Keystone Insurers Group's National Conference ...
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Politics and Business: Mix at Your Own Risk

Wendy Keneipp
2020-09-08
Each election season is full of opportunities to talk about candidates, parties, ...
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Do I Need a CRM for My Employee Benefits Agency?

Wendy Keneipp
2020-08-10
So many benefits agencies are wrestling with a common question about the software ...
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A Few Excuses for Not Prospecting and Not Holding Salespeople Accountable

Wendy Keneipp
2020-06-22
Sales is a difficult job, no doubt. And prospecting can be the most difficult and the ...
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I Was Almost Fired Because There Was No Plan for New Hires

Wendy Keneipp
2020-05-26
A benefit coming out of stay-at-home orders has been a lot of time to think and reflect. ...
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Your Brand Is More Critical Now Than Ever Before

Wendy Keneipp
2020-04-06
What is a brand? Simply put, brands are perceptions or reputations—the way other people ...
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Finding Common Ground in Healthcare: People-centric Approach is Best

Wendy Keneipp
2020-03-02
At the NAHU Capitol Conference 2020 in Washington, DC, a similar message came up again ...
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Insurance Sales: Is It About Relationships or Not?

Wendy Keneipp
2020-01-06
Everyone in the employee benefits supply chain is definitely in the sales business, but ...
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A Baker's Dozen of Top 2019 Q4i Blog Posts

Wendy Keneipp
2019-12-23
We are truly in a time of significant change in the employee benefits world. It’s not ...
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